Workplace Insights by Adrie van der Luijt

Executive Assistant coaching

Helping you thrive in a changing workplace

Looking for a speaker who will challenge, inspire and deliver real insights? Let's talk.

Book me

My focus is on strategic thinking, unlike the majority of task-based EA training and coaching.

Here's what I Do

Many executive assistants and management assistants reach a point in their careers where they feel stuck. You may have mastered the technical skills, but how do you secure influence at a higher level? How do you transition from a support role to a strategic one? Coaching helps you navigate these challenges, providing the clarity and direction needed to move forward with confidence.
Workplace Insights coach Adrie van der Luijt

Elevate your career

Executive assistant coaching is not about learning more tools or becoming more efficient. It is about positioning yourself as a strategic force in your organisation.

Instead of focusing on task-based skills, I help you develop the strategic mindset, business acumen and executive presence that set top EAs apart.

Workplace Insights by Adrie van der Luijt.

Strategic thinking

Coaching is tailored to your specific goals, whether that means stepping into a Chief of Staff role, becoming an indispensable business partner or simply developing the confidence to influence decisions at the top.

Depending on your needs, we can focus on areas such as strategic thinking and business acumen, how to position yourself as an indispensable business enabler, building relationships with senior leaders and stakeholders, and managing change, crisis and high-pressure environments

Executive Assistant coaching by Workplace Insights by Adrie van der Luijt.

Online or in person

This coaching is designed for executive assistants, management assistants, chiefs of staff and any other senior business support professionals who want to move beyond traditional admin work.

My Executive Assistant coaching will help you develop the mindset, influence and business skills needed to secure your place at the top.

Executive Assistant coaching by Workplace Insights by Adrie van der Luijt.

First-hand experience

As a former Executive Assistant to the chairman of the Duke of Edinburgh Award, an office manager in the City of London and senior support roles in the UK and the Netherlands, I know from experience what it takes to be a top EA.

My coaching is direct, insightful and grounded in real-world experience. If you want to move beyond traditional EA work and into a role where you drive business success, I will help you get there.

Contact Me

Ready to elevate your career?

This is not generic career coaching. It is designed specifically for EAs and management assistants who want to operate at a senior level. My approach is straightforward, insightful and built on real experience of what makes an EA indispensable.

Too many EAs assume they need to wait for the right opportunity. In reality, the most successful EAs create their own opportunities. Coaching gives you the tools to make that shift. If you are ready to take control of your career, book a call today.

explore my work

As well as coaching, I deliver training and keynote speaking engagements for Executive Assistants throughout Europe. I also write on workplace trends, technology and career development.

More to explore

on my blog

Reading the government’s digital roadmap as someone who’s seen this film before

Reading the government’s digital roadmap as someone who’s seen this film before

A DfE content designer with 40 years’ government experience examines the 2025 digital roadmap. Strong on transparency and talent, but measurement gaps around vulnerable users risk turning transformation into structural exclusion. Includes what trauma-informed design would actually look like.

Government digital accountability and FCA accountability rules

Government digital accountability and FCA accountability rules

The Senior Managers and Certification Regime forces financial services to prove they’re not harming vulnerable customers. What would happen if government digital projects had to follow the same rules? Drawing on experience with Universal Credit, Cabinet Office COVID response, and other major programmes, this article explores how SMCR would create real accountability for content that works for people in crisis.