The PA Show 2025: a return to my roots
The PA Show Spring 2025 in London offers the perfect opportunity to quietly observe, reconnect and absorb the current landscape.
Workplace articles
As a Wall Street Journal-quoted former business editor and EA to the Chairman of the Duke of Edinburgh’s Award, I write about workplace trends, technology and career development.
Virtual Assistants
Virtual assistants are not some separate breed of admin professionals. They are executive assistants, office managers and skilled administrators who happen to be running their own businesses.
The strength in being an outsider
The most effective EAs I’ve known aren’t those who fit perfectly into expected patterns. They’re the ones who bring their whole selves to the role, including the perspectives gained from sometimes feeling like they don’t entirely belong.
What would Sonia say?
International Management Assistants’ founder Sonia Vanular wanted trainers and speakers to really challenge Executive Assistants to evolve their role, not just have them nodding along.
What should you expect from a speaker?
The best speakers don’t just keep you entertained for an hour, nodding along to relatable stories. They give you practical advice and information that sticks.
The Future-Proof EA
If you want to stay relevant in an AI-driven world, you need to think beyond today’s tasks and focus on tomorrow’s strategy. The EAs who thrive aren’t just efficient – they’re influential.
The Entrepreneurial EA in the AI era
The Entrepreneurial EA is making a comeback, decades after I pioneered the concept between 1997 and 2007. It is as relevant in the AI era as it was back then.
UK executive support in numbers
If you’re in a UK executive support role that expects strategic work but doesn’t recognise it, it’s time to start changing the conversation.